8/10
The Evolution of Advertising
4 April 2015
The Naked Brand is an extremely well-crafted documentary about the evolution of advertising and the heightened importance of brand transparency.

I first saw clips of this film during a marketing conference in 2013 where the filmmaker Jeff Rosenblum was a featured speaker. It piqued my interest then, but I sort of forgot about it until today. This film is definitely worth watching, filled with interesting footage and candid interviews with some of the top CEOs and innovators in today's business world (from huge corporations to innovative grassroots start-ups).

Highly recommended for anyone who works in marketing or considers themselves to be an educated consumer.
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