Gobots was licenced to Tonka from Bandai who were doing the line as Machine Robo/Robo Machines/Machine Men in UK/Ireland/Europe/Japan/SE Asia/Australia/NZ. While Tonka had the North America rights. While Hasbro Licenced Transformers from Takara but Hasbro had the rights for the whole world except Japan. For GoBots which was the American branding for the Bandai Machine Robo/Robo Machine. Tonka just had the North American rights to the Bandai Machine Robo/Robo Machine line while Bandai dealt with the rest of the world Europe/Asia/Australasia. It is 2 different toy lines by 2 different companies.