The subject about the meat itself is really interesting... but the documentary fails to choose direction.
There is an interesting story to tell about Uma Valeti's trajectory. The technology behind the meat itself is interesting. The people behind the company, the adversaries... But the documentary doesn't choose which story to tell, so it ends up being superficial in all of them. Storywise It seems to keep going nowhere. Camera and editing feel sloppy at times ( filterwheel changes and zooms left in that don't fit the style of Doc, sloppy obvious audio cuts... that maybe weren't necessary ).
Some questions about the technology were left unanswered... for instance: CO2 production per pound of grown meat vs 'harvested' meat...just mentioning off screen that methane production 'will' be less then... if you don't give numbers it feels more like marketing/hyping then documenting.
It just felt like the documentary makers followed the company for a few years, and then just put all the images chronologically next to each other... and forgot to tell a storyline... or tried to tell 4 different ones.
I am sincerely disappointed, cause I think this is a missed opportunity... but maybe we'll see an updated Doc in a few years.
There is an interesting story to tell about Uma Valeti's trajectory. The technology behind the meat itself is interesting. The people behind the company, the adversaries... But the documentary doesn't choose which story to tell, so it ends up being superficial in all of them. Storywise It seems to keep going nowhere. Camera and editing feel sloppy at times ( filterwheel changes and zooms left in that don't fit the style of Doc, sloppy obvious audio cuts... that maybe weren't necessary ).
Some questions about the technology were left unanswered... for instance: CO2 production per pound of grown meat vs 'harvested' meat...just mentioning off screen that methane production 'will' be less then... if you don't give numbers it feels more like marketing/hyping then documenting.
It just felt like the documentary makers followed the company for a few years, and then just put all the images chronologically next to each other... and forgot to tell a storyline... or tried to tell 4 different ones.
I am sincerely disappointed, cause I think this is a missed opportunity... but maybe we'll see an updated Doc in a few years.