The newest documentary from Josh and Rebecca Tickell is a personal and inspiring looking into conscious capitalism. Focusing on John Paul DeJoria, Good Fortune tells JP's story from his childhood up until today. JP's life is fascinating as he was homeless twice and living out of his car before he founded Paul Mitchell and Patron Tequila. The founding of his companies is incredibly interesting, with the story of discovering Patron particularly standing out. Through a mix of reenactments, archival footage and interviews with JP and many friends, including huge celebrities like Danny Trejo, Arianna Huffington and Dan Aykroyd (who also narrates the film), Good Fortune paints a vivid portrait of JP as a business pioneer and humanitarian. It is heartwarming to hear all the nice things people have to say about JP and see how he uses his wealth to give back to over 160 charities. My favorite moment is probably when his daughter tears up telling the story of the time JP bought a woman and her family a meal at a diner. The woman stood up and thanked whoever did the good deed, but JP never took any credit for it. The moment represents the best part of the documentary: the compassion and the heart that JP shows the world and that we all should show each other. If you are looking for an entertaining documentary about the human condition, Good Fortune is the one.
Review of Good Fortune
