Review of It

It (1927)
4/10
Seek 'It' elsewhere
21 December 2015
To be swept away by 'It' you must firstly agree with the premise - that some people possess a mysterious quality of attraction others lack - and secondly agree with their casting choices of those who posses it - Clara Bow and Antonio Moreno.

In my case, I only partially agree with both. I do believe some people possess a mysterious quality of attraction, but the casting and scripting choices of the film don't suit my definition. The films definition is mostly concerned with sex appeal, whereas my definition would include not just beauty but character, and in that sense, I found myself more attracted to Jacqueline Gadsdon than Clara Bow, the scorned woman who at the end is described in a title card as 'It- less'. Where Bow is wild, she is reserved; and where Bow plays silly little games, she is modest and graceful. In my opinion she, as with most of the women who appear in this film, is also very beautiful, which means they all tick the first box in the law of attraction. Bow however, for mine, does not tick the second, so I find myself agreeing with the films premise that 'It' exists, but not believing I truly experienced it while watching the film. So annoying were they that I could have cared less whether Bow and Moreno ended up together or not, though I certainly felt sympathy for Gadsdon. Maybe if Gadsdon had cut off half her top to reveal her bra the way Bow did more people might think the way I do.

I can see most people in the comments are smitten with Bow however, and if that's so you'll likely enjoy this as much as them. In terms of its pacing, variety of shots and various camera moves, the film feels modern and is easy to watch. And while it feels like a light piece of trivial fluff, the shallowest of romantic comedies, it is actually quite poignant in highlighting how relationships can be based on such stuff: Once a physical attraction applies, reason and the need for depth can fly out the window. Unfortunately however the various twists and turns of the plot slowly become ridiculous, and it feels much more like a studio ploy for profit than anything worthy of the tag 'classic' as some have given it. The amusement park scenes were fun though and the highlight of the film for mine.

I will leave it to the female reviewers to decide whether Antonio Moreno also had 'It'. Given no one ever seems to comment on the male side of things, I can only imagine the appeal of this film rests solely on Clara Bow, meaning it is one for die hard fans of hers only.
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