"Network" is a fantastic movie that illustrates just how the "mob" and the media can exploit even the best intentions for mutual profit.
Howard Beale (Peter Finch) is an on-air personality that, after finding he is not bankable anymore, snaps and starts to speak his own uncensored, and highly inflammable commentary about the hypocrisy of modern life.
In his mad-hatter routine, somehow he sparks his audience's interest, and in a twist of fame finds himself, the not bankable as prime market share for prime time television. And naturally, his bosses and those who stand to profit from his actions, use his fame to better their own cause.
Beale's rise to stardom is only one facet of this intricate story about how the mob influences media. Throughout "Network" we as the audience are constantly shown, to nausea, how ruthless popularity and trend mold what we see as consumers of entertainment. Most of the main characters are in fact trapped in their roles - and powerless to the bottom line, which is that media relies on advertisement and ratings to generate revenue.
In fact, I believe that is what the point of "Network" is - this movie shows us, that "news" is entertainment, and how we as viewers (whichever demographic you are) are willing to suspend all common sense, class, independence, honor, integrity for a few moments of triumph or more pragmatically, how we relish tragedy.
"Network" is too heavy for most people - it is meant for people who do not like TV, who think that product placement is ridiculous, and in general do not like to think of themselves as a "market". If you need your reality spoon fed to you, this movie is not for you.
However, if you have had enough, and wish to feel for a moment like you are an empowered free thinker, i would humbly suggest that this movie is for you.
Howard Beale (Peter Finch) is an on-air personality that, after finding he is not bankable anymore, snaps and starts to speak his own uncensored, and highly inflammable commentary about the hypocrisy of modern life.
In his mad-hatter routine, somehow he sparks his audience's interest, and in a twist of fame finds himself, the not bankable as prime market share for prime time television. And naturally, his bosses and those who stand to profit from his actions, use his fame to better their own cause.
Beale's rise to stardom is only one facet of this intricate story about how the mob influences media. Throughout "Network" we as the audience are constantly shown, to nausea, how ruthless popularity and trend mold what we see as consumers of entertainment. Most of the main characters are in fact trapped in their roles - and powerless to the bottom line, which is that media relies on advertisement and ratings to generate revenue.
In fact, I believe that is what the point of "Network" is - this movie shows us, that "news" is entertainment, and how we as viewers (whichever demographic you are) are willing to suspend all common sense, class, independence, honor, integrity for a few moments of triumph or more pragmatically, how we relish tragedy.
"Network" is too heavy for most people - it is meant for people who do not like TV, who think that product placement is ridiculous, and in general do not like to think of themselves as a "market". If you need your reality spoon fed to you, this movie is not for you.
However, if you have had enough, and wish to feel for a moment like you are an empowered free thinker, i would humbly suggest that this movie is for you.