I think we as horror fans have to find a new name for this genre. Is it Fuzzy Horror? Perhaps Tween Terrors? How about Fluffy Frights or Goosebumps Horror? Whatever we call them one thing they have to do is stop recycling. Imaginary salvages so many tropes and tricks from far better supernatural Asian horror movies that it just becomes mish-mash of stunts and jump scares that we have seen so many times before that they no longer have any impact on us regular horror fans. The only people Imaginary would actually scare or creep out are non-horror fans or kids 12 and under. Production-wise there is absolutely nothing original or fresh at all about Imaginary but then again paint-by-numbers director Jeff Wadlow (Fantasy Island, Kick Ass 2) is at the helm so we should expect cookie cutter cinema and that's what we get.
DeWanda Wise is one of the bright spots in this film as Jessica, an artist who returns to her childhood home to find the usual American supernatural horror film creepy crap that has been so done to death. Jessica's partner is Waterloo Road and The Walking Dead's Tom Payne as Max. Max is a musician and has two children from a previous relationship: always curious youngster Alice (Pyper Braun) and rebellious teen Taylor (Taegen Burns). Jessica is at that awkward phase with the kids where she is tap-dancing between wannabe friend, surrogate mom and total stranger. Her relationship with Taylor is especially tense and rocky despite Jessica trying her best to connect with her on some, any kind of level.
Alice finds a discarded teddy bear in the basement she names Chauncey and he becomes her friend as he navigates a new home, new school and new neighborhood. Although he doesn't exactly become Chucky mirroring another Blumhouse Goosebumps Horror dud in Megan, his discovery does usher in supernatural forces that eventually cause the film to go off the rails crashlanding in WTFville. Like the vastly superior Five Nights at Freddy's the monsters, creatures may be a little bizarre but they are not scary or creepy. In fact they are downright goofy as if our heroes were being haunted and stalked by Muppets.
Like the aforementioned Megan, if you are an adult, if you are a dedicated horror fan, you won't even flinch during Imaginary. Not only should you be immune to those lazy kind of jump scares by now but you shouldn't be phased at all by a drooling Fozzy Bear with goofy big teeth as this new entry in Goosebumps Horror is strictly for the kids.
DeWanda Wise is one of the bright spots in this film as Jessica, an artist who returns to her childhood home to find the usual American supernatural horror film creepy crap that has been so done to death. Jessica's partner is Waterloo Road and The Walking Dead's Tom Payne as Max. Max is a musician and has two children from a previous relationship: always curious youngster Alice (Pyper Braun) and rebellious teen Taylor (Taegen Burns). Jessica is at that awkward phase with the kids where she is tap-dancing between wannabe friend, surrogate mom and total stranger. Her relationship with Taylor is especially tense and rocky despite Jessica trying her best to connect with her on some, any kind of level.
Alice finds a discarded teddy bear in the basement she names Chauncey and he becomes her friend as he navigates a new home, new school and new neighborhood. Although he doesn't exactly become Chucky mirroring another Blumhouse Goosebumps Horror dud in Megan, his discovery does usher in supernatural forces that eventually cause the film to go off the rails crashlanding in WTFville. Like the vastly superior Five Nights at Freddy's the monsters, creatures may be a little bizarre but they are not scary or creepy. In fact they are downright goofy as if our heroes were being haunted and stalked by Muppets.
Like the aforementioned Megan, if you are an adult, if you are a dedicated horror fan, you won't even flinch during Imaginary. Not only should you be immune to those lazy kind of jump scares by now but you shouldn't be phased at all by a drooling Fozzy Bear with goofy big teeth as this new entry in Goosebumps Horror is strictly for the kids.
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