One of the first YouTube celebrities, which helped define Viral Marketing, Tom Dickson would show the power of his blender every week. Courtesy of Blendtec.One of the first YouTube celebrities, which helped define Viral Marketing, Tom Dickson would show the power of his blender every week. Courtesy of Blendtec.One of the first YouTube celebrities, which helped define Viral Marketing, Tom Dickson would show the power of his blender every week. Courtesy of Blendtec.