During the pandemic, some extraordinary genius at the good old BBC cried aloud "CONTENT!" during a Zoom meeting. The other executives who were up till then either dozing, staring out the window or eating crisps, all looked agog.
"CONTENT!" the great genius repeated to the stunned captive audience "Britain's best comedians are churning out gold dust EVERY SECOND OF THE DAY on their multiple social media channels, what if we simply TAKE it and PUT it on telly?!"
"Won't people have already seen it?" Piped up the sleepy one.
"Yes, so we'll do some bloody awful flash animations over some of the old bits to make them seem fresh" Replied the genius.
"Surely there's a finite amount of time people would watch this crudely conceived guff?" Queried the crisp-eating one.
"Yes, so we'll make each episode only fifteen minutes long and pipe them out over like, two months" Snapped the genius, starting to get irritated. Couldn't they see?
"...but people watch normal TV for like, proper shows with writing and stuff - surely just hashed together videos aren't good en-"
The genius slammed the laptop shut. Sod their questions, sod their criticisms. This was Britain 2020 dammit, there isn't time for nuance or quality control of any degree. THIS IS FRESH CONTENT. Unfiltered, unedited and definitively ungood.