According to the Wikipedia website, the Safeyway "Nobody Does It Better" marketing campaign ran from 1992 to the late 1990s. ''This campaign is unique for being adapted from a pop song. In this case, the song was a hit for Carly Simon in 1977. Simon sang it as the theme song to 1977's James Bond movie, The Spy Who Loved Me. The 1993 version used in the commercials was recorded by R&B Grammy Award-winning singer Patti Labelle.''
Singer Patti Labelle, who sings in this commercial, Carly Simon's 'Nobody Does it Better' theme song from the James Bond film 'The Spy Who Lloved Me'(1977), sang the closing credits song, 'If You Asked Me To', from the later James Bond film 'Licence to Kill'(1989).