“Alita: Battle Angel” beat expectations with its $27 million debut at the domestic box office, but Fox’s cyberpunk fantasy adventure has a long road to travel before it can claim victory. When it comes to achieving profitability, the CGI-spectacular may never arrive at that particular destination.
With a production budget hovering at $170 million (Fox says tax incentives lowered costs that were once north of $200 million) and tens of millions more in marketing and distribution costs, executives at rival studios estimate “Alita: Battle Angel” will need to gross roughly $500 million globally to get out of the red. Insiders at Fox say the break-even number is closer to $350 million. It’s too early to completely write off the film. But even though the movie has made $130 million worldwide so far, it’s unlikely that “Alita” will reach those box office heights.
“When you swing for the fences in the sci-fi genre,...
With a production budget hovering at $170 million (Fox says tax incentives lowered costs that were once north of $200 million) and tens of millions more in marketing and distribution costs, executives at rival studios estimate “Alita: Battle Angel” will need to gross roughly $500 million globally to get out of the red. Insiders at Fox say the break-even number is closer to $350 million. It’s too early to completely write off the film. But even though the movie has made $130 million worldwide so far, it’s unlikely that “Alita” will reach those box office heights.
“When you swing for the fences in the sci-fi genre,...
- 2/18/2019
- by Rebecca Rubin
- Variety - Film News
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