The studios often save the dog days of August for their weakest performers and sure enough, this weekend proved the rule. (In the past, “The Butler” and “Guardians of the Galaxy” and “Straight Outta Compton” did strong business in August.) Yes, “Suicide Squad” grossed over $20 million, as it became the first non-animated film to have a three-peat at number one since “Dead Pool.” But three weak new releases— “Ben-Hur” (Paramount), “War Dogs” (Warner Bros.) and “Kubo and the Two Strings” (Focus) —opened to less than $15-million.
Making it even more challenging for this trio of weak domestic performers to make their money back: None are scheduled to open in China, which is increasingly the second and sometimes biggest single territory for theatrical grosses. That’s a big deal in a studio world increasingly shifting its focus on a sure thing.
The Top Ten
1. Suicide Squad (Warner Bros.) Week 3 – Last weekend...
Making it even more challenging for this trio of weak domestic performers to make their money back: None are scheduled to open in China, which is increasingly the second and sometimes biggest single territory for theatrical grosses. That’s a big deal in a studio world increasingly shifting its focus on a sure thing.
The Top Ten
1. Suicide Squad (Warner Bros.) Week 3 – Last weekend...
- 8/22/2016
- by Tom Brueggemann
- Indiewire
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