With Rappers Stuck at Home, the Hip-Hop Features Market Is Booming: ‘Everybody’s Offering Discounts’
Shows are canceled. Studios are shuttered. What’s a young rapper to do while sheltering in place?
A lot of acts are turning to recording feature verses for other artists as a way to stay sharp, stave off boredom, and pad their bottom line during the quarantine caused by Covid-19. “The most understated commodity of this craziness right now is the barter-and-trade for features,” says Norva Denton, Svp of A&r at Warner Records, who works closely with Wale and Freddie Gibbs, among others. “It’s a very quiet frenzy.
A lot of acts are turning to recording feature verses for other artists as a way to stay sharp, stave off boredom, and pad their bottom line during the quarantine caused by Covid-19. “The most understated commodity of this craziness right now is the barter-and-trade for features,” says Norva Denton, Svp of A&r at Warner Records, who works closely with Wale and Freddie Gibbs, among others. “It’s a very quiet frenzy.
- 4/2/2020
- by Elias Leight
- Rollingstone.com
Young Thug and Machine Gun Kelly will team up this fall for a North America co-headlining arena tour.
The 31-date trek – which will also feature special guests Polo G, Ybn Nahmir, Killy and Strick at select dates – begins September 30th in Toronto and concludes nearly two months later at Los Angeles’ Hollywood Palladium on November 18th. Tickets for the tour go on sale to the general public starting Friday, July 26th.
Young Thug is in the midst of a “superstar moment” thanks to the Atlanta rapper’s high-profile features on tracks by Ed Sheeran,...
The 31-date trek – which will also feature special guests Polo G, Ybn Nahmir, Killy and Strick at select dates – begins September 30th in Toronto and concludes nearly two months later at Los Angeles’ Hollywood Palladium on November 18th. Tickets for the tour go on sale to the general public starting Friday, July 26th.
Young Thug is in the midst of a “superstar moment” thanks to the Atlanta rapper’s high-profile features on tracks by Ed Sheeran,...
- 7/24/2019
- by Daniel Kreps
- Rollingstone.com
Bhad Bhabie dropped two new clubby singles on Wednesday, clearly with summertime on the brain. “Lotta Dem” is a classic dance track, while “Spaz” heats up in a different way, with Bhabie and rising Alabama rapper Ybn Nahmir teaming up on a diss track.
The double release follows “Babyface Savage,” featuring Canadian rapper Tory Lanez and praised by Rolling Stone‘s own Charles Holmes as “one of the best rap performances of the year” that “demonstrates her growing technical proficiency.” Bhad Bhabie released her most successful single to date, “Bestie,...
The double release follows “Babyface Savage,” featuring Canadian rapper Tory Lanez and praised by Rolling Stone‘s own Charles Holmes as “one of the best rap performances of the year” that “demonstrates her growing technical proficiency.” Bhad Bhabie released her most successful single to date, “Bestie,...
- 5/29/2019
- by Claire Shaffer
- Rollingstone.com
G-Eazy and Yg trade lines over a doo-wop-sampling beat in “Endless Summer Freestyle.” G-Eazy’s verse is packed full of references to high-end brand names and international vacation destinations: “Tell me who is if I’m not the coldest/ I’m steppin’ on their necks in my Prada loafers… I’m out in Dubai on Versace sofas.” He continues with these tedious assertions of his prowess for roughly two minutes before Yg shows up.
Yg’s verse, which addresses police brutality and Colin Kaepernick’s decision to kneel during the national anthem,...
Yg’s verse, which addresses police brutality and Colin Kaepernick’s decision to kneel during the national anthem,...
- 10/3/2018
- by Elias Leight
- Rollingstone.com
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