Linda Yaccarino, on her 101st day as CEO of Elon Musk’s X (aka Twitter), announced several new hires and organizational changes at the social network.
New hires include Brett Weitz, who was general manager of Warner Bros. Discovery’s TNT, TBS and truTV, who joins X as the new head of content, talent and brand sales. Weitz exited Wbd in the spring of 2022.
Monique Pintarelli, a former Turner sales exec who most recently was president at digital advertising company Teads, was named X/Twitter’s head of the Americas, overseeing sales and partnerships across the U.S., Canada and Latin America.
In addition, Yaccarino — who left as head of sales at NBCUniversal this year to take the CEO job at X/Twitter — recruited Carrie Stimmel, previously chief growth officer at NBCU, as global agency leader. And Rob Hayes, once NBC Entertainment’s EVP of digital media who most recently...
New hires include Brett Weitz, who was general manager of Warner Bros. Discovery’s TNT, TBS and truTV, who joins X as the new head of content, talent and brand sales. Weitz exited Wbd in the spring of 2022.
Monique Pintarelli, a former Turner sales exec who most recently was president at digital advertising company Teads, was named X/Twitter’s head of the Americas, overseeing sales and partnerships across the U.S., Canada and Latin America.
In addition, Yaccarino — who left as head of sales at NBCUniversal this year to take the CEO job at X/Twitter — recruited Carrie Stimmel, previously chief growth officer at NBCU, as global agency leader. And Rob Hayes, once NBC Entertainment’s EVP of digital media who most recently...
- 9/14/2023
- by Todd Spangler
- Variety Film + TV
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