The livestream for Netflix’s third annual Tudum fan event garnered 78 million views across all of the streamer’s social platforms Saturday, marking this version — presented in front of 11,000 people in São Paulo, Brazil — as up 86% in viewership from last year’s 41.8 million views, and more than 203% from 2021’s initial 25.7 million.
Netflix likely didn’t set out to bring the in-person Tudum crowd to tears during the three-hour event — but once they started flowing, it was a fortunate side effect the streamer proudly displayed on social media.
“I wish you could have been there to convey the electricity of the audience and capture those moments,” Netflix chief marketing officer Marian Lee told Variety Tuesday about the streamer’s first attempt at pulling off Tudum as a real-time presentation with an in-person audience, following two years of the virtual-version of the event. “We posted on Twitter crying fans in the audience...
Netflix likely didn’t set out to bring the in-person Tudum crowd to tears during the three-hour event — but once they started flowing, it was a fortunate side effect the streamer proudly displayed on social media.
“I wish you could have been there to convey the electricity of the audience and capture those moments,” Netflix chief marketing officer Marian Lee told Variety Tuesday about the streamer’s first attempt at pulling off Tudum as a real-time presentation with an in-person audience, following two years of the virtual-version of the event. “We posted on Twitter crying fans in the audience...
- 6/22/2023
- by Jennifer Maas
- Variety Film + TV
Back to 15, Brazilian series directed by Vivianne Jundi and Dainara Toffoli, starring Maisa Silva and Camila Queiroz.
30-year-old Anita needs to go back to age 15 to try to fix the life of her sister, Luiza. However, Joel has hacked her Floguinho account and has also become a time traveler. After a disastrous day of meddling in everyone’s lives, Anita returns to 2021 only to discover her perfect day in Paris with Henrique no longer happened. Everything is different. What now? Anita and Joel need to join forces and put everything back on track and fix the future. In the midst of all this, she still has to decide who she wants to stick with: the romantic Henrique, her partner Joel…or the improbable and irresistible Fabrício.
Release Date
July 5
Where to Watch Back to 15
Netflix
The post ‘Back to 15’ (2023) Season 2 on Netflix on July 5 appeared first on Martin Cid Magazine.
30-year-old Anita needs to go back to age 15 to try to fix the life of her sister, Luiza. However, Joel has hacked her Floguinho account and has also become a time traveler. After a disastrous day of meddling in everyone’s lives, Anita returns to 2021 only to discover her perfect day in Paris with Henrique no longer happened. Everything is different. What now? Anita and Joel need to join forces and put everything back on track and fix the future. In the midst of all this, she still has to decide who she wants to stick with: the romantic Henrique, her partner Joel…or the improbable and irresistible Fabrício.
Release Date
July 5
Where to Watch Back to 15
Netflix
The post ‘Back to 15’ (2023) Season 2 on Netflix on July 5 appeared first on Martin Cid Magazine.
- 6/14/2023
- by TV Shows Martin Cid Magazine
- Martin Cid - TV
In a breath-taking plot twist, the health of Brazil’s indie production sector of films and TV shows has turned from the worst crisis in 30 years to an unprecedented boom.
The growth is fuelled by commissions from streaming platforms such as Netflix, local Globoplay, Amazon Prime Video and HBO Max, and most recently the “resurrection” of federal incentive body Fundo Setorial do Audiovisual (Fsa).
“We never produced so much in the history of Brazil,” helmer Paulo Sergio Almeida, head of film marketing and research firm Filme B, told Variety.
The scenario today is radically different from the one in 2019, when the National Cinema Agency (Ancine) virtually paralyzed funding for the Fsa, by far the main local incentive. The Federal Accounts Tribunal (Tcu) dictated the halt, due to alleged inadequacies in Ancine’s system of audit expenses of productions subsidized with Fsa coin.
In the same year, the far right Jair Bolsonaro...
The growth is fuelled by commissions from streaming platforms such as Netflix, local Globoplay, Amazon Prime Video and HBO Max, and most recently the “resurrection” of federal incentive body Fundo Setorial do Audiovisual (Fsa).
“We never produced so much in the history of Brazil,” helmer Paulo Sergio Almeida, head of film marketing and research firm Filme B, told Variety.
The scenario today is radically different from the one in 2019, when the National Cinema Agency (Ancine) virtually paralyzed funding for the Fsa, by far the main local incentive. The Federal Accounts Tribunal (Tcu) dictated the halt, due to alleged inadequacies in Ancine’s system of audit expenses of productions subsidized with Fsa coin.
In the same year, the far right Jair Bolsonaro...
- 2/8/2022
- by Marcelo Cajueiro
- Variety Film + TV
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