FanDependent CEO Thomas Mai is launching a new website, Releasr.com, that incorporates two innovative tools for producers at next week.s Spaa Screen Forever conference in Melbourne.
One dubbed Demand Map enables filmmakers to build an online database of people who can then be targeted before a film opens, based on location and demographics.
The other, Ambassador Screening Tool, generates a screening licence for individuals who want to host their own Tupperware party- style screening of a film, whether in their homes or in cafes, bars, community halls or lecture theatres. .This creates a new platform via which producers can sell their film,. Mai tells If.
In 2011 FanDependent won the Innovative Distribution grant from Screen Australia and Spectrum Films to help 10 filmmaking teams understand and implement new tools in film financing, marketing and distribution over two years.
Last year FanDependent raised more than $300,000 through crowdfunding for Australian features including Rites of Passage,...
One dubbed Demand Map enables filmmakers to build an online database of people who can then be targeted before a film opens, based on location and demographics.
The other, Ambassador Screening Tool, generates a screening licence for individuals who want to host their own Tupperware party- style screening of a film, whether in their homes or in cafes, bars, community halls or lecture theatres. .This creates a new platform via which producers can sell their film,. Mai tells If.
In 2011 FanDependent won the Innovative Distribution grant from Screen Australia and Spectrum Films to help 10 filmmaking teams understand and implement new tools in film financing, marketing and distribution over two years.
Last year FanDependent raised more than $300,000 through crowdfunding for Australian features including Rites of Passage,...
- 11/12/2013
- by Don Groves
- IF.com.au
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