More than 70 SAG-AFTRA members rallied tonight at the union’s Los Angeles headquarters to draw attention to the plight of commercial actors. A grassroots organization called UnionWorking says that “upwards of 60% of commercials today are being produced using nonunion talent.” The guild declined to either confirm or deny that figure.
The rally is being held in advance of a meeting tonight that’s part of SAG-AFTRA’s ongoing #AdsGoUnion campaign to “help increase union commercial opportunities.”
“We’re here today to ask the union what they’re doing with celebrity outreach,” said rally organizer Killian McHugh at the event, which just wrapped. The veteran commercial actor, who operates a popular workshop on commercial acting, added: “A-list celebrities are getting millions of dollars for one day’s work, and then the next day the production company turns around and shoots a non-union commercial. We want to know what SAG-aftra is doing about it.
The rally is being held in advance of a meeting tonight that’s part of SAG-AFTRA’s ongoing #AdsGoUnion campaign to “help increase union commercial opportunities.”
“We’re here today to ask the union what they’re doing with celebrity outreach,” said rally organizer Killian McHugh at the event, which just wrapped. The veteran commercial actor, who operates a popular workshop on commercial acting, added: “A-list celebrities are getting millions of dollars for one day’s work, and then the next day the production company turns around and shoots a non-union commercial. We want to know what SAG-aftra is doing about it.
- 8/14/2018
- by David Robb
- Deadline Film + TV
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