The top-selling beer in America is Bud Light. One out of every two beers sold in America is manufactured by Anheuser-Busch. Another 25 percent of those beers come from MillerCoors (the two companies combined their distribution operations in 2007, and also distribute Pbr). In many bars in America, beers produced by Anheuser-Busch or MillerCoors are the only options you are given. If you go to a grocery store, most -- if not all -- of the shelf space is devoted to beers from these companies. Is it because those companies create the best beers? If you've ever had a Bud Light, a Coors, a Miller Light, or a Pbr, you already know the answer to that. They taste like toilet water.
The beer industry is a lot like the movie industry (and a lot like a lot of industries, I suspect): It's not about quality, it's about who has the bigger advertising budget,...
The beer industry is a lot like the movie industry (and a lot like a lot of industries, I suspect): It's not about quality, it's about who has the bigger advertising budget,...
- 3/29/2011
- by Dustin Rowles
After watching Anat Baron’s new documentary, ‘Beer Wars,’ you are sure to want a cold one. An expert of the business and former general manager of Mike’s Hard Lemonade, Baron has an insider’s mindset when it comes to the world of alcoholic beverages and the corporate environment that surrounds them. Her film not only covers the big corporations of the beer industry, Anheuser-Busch and MillerCoors, it sets its sights on the little guys, the companies that are struggling to survive in a market that is completely swamped. And, what’s more, she does so with a confident eye for filmmaking that makes ‘Beer Wars’ every bit as entertaining as it is eye-opening.
Baron utilizes several different techniques to get her points across, but none of them feel forced. She incorporates talking heads, found footage and even animation to express her ideas to the audience, and it all...
Baron utilizes several different techniques to get her points across, but none of them feel forced. She incorporates talking heads, found footage and even animation to express her ideas to the audience, and it all...
- 9/25/2009
- by Kirk
- WeAreMovieGeeks.com
"Beer Wars Live" with Ben Stein will hit movie theaters for a one time only event on April 16 at 8 pm Et. This showing will feature Anat Baron's documentary "Beer Wars," which will be followed by a Live panel discussion with leading independent brewers and experts.
The documentary takes fans inside boardrooms and back rooms of the beer industry and tells the story of all of the fish in the beer pond, both big and little, and their journey in the land of big, beer business. Ben Stein will be joined by independent brewers and industry experts.
The list includes Sam Calagione, the Dogfish Head Craft Brewery founder, Rhonda Kallman, the founder of New Century Brewing Company and co-founder of Boston Beer Company (Sam Adams), Greg Koch the founder of Stone Brewing Company, Charlie Papazian the Brewers Association president, Maureen Ogle the historian and author of Ambitious Brew and Todd Alstrom,...
The documentary takes fans inside boardrooms and back rooms of the beer industry and tells the story of all of the fish in the beer pond, both big and little, and their journey in the land of big, beer business. Ben Stein will be joined by independent brewers and industry experts.
The list includes Sam Calagione, the Dogfish Head Craft Brewery founder, Rhonda Kallman, the founder of New Century Brewing Company and co-founder of Boston Beer Company (Sam Adams), Greg Koch the founder of Stone Brewing Company, Charlie Papazian the Brewers Association president, Maureen Ogle the historian and author of Ambitious Brew and Todd Alstrom,...
- 4/13/2009
- icelebz.com
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