A marketing group behind one of the most successful TikTok ad campaigns of all time is drawing scrutiny for its alleged ties to Nxivm, the so-called “sex cult” once led by Keith Raniere in upstate New York.
Geoffrey Goldberg and Evan Horowitz are the married co-founders of Movers+Shakers, a Brooklyn-based ad agency that has collaborated with brands like Netflix, Neutrogena, Tinder, and Arm + Hammer. They are perhaps best known for their work with makeup brand e.l.f., with whom they created hugely viral TikTok campaigns, such as 2019’s “Eyes Lip Face (e.
Geoffrey Goldberg and Evan Horowitz are the married co-founders of Movers+Shakers, a Brooklyn-based ad agency that has collaborated with brands like Netflix, Neutrogena, Tinder, and Arm + Hammer. They are perhaps best known for their work with makeup brand e.l.f., with whom they created hugely viral TikTok campaigns, such as 2019’s “Eyes Lip Face (e.
- 11/20/2023
- by Ej Dickson
- Rollingstone.com
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