When Teresa learns that her fiancé cheated on her, she moves to Milan to stay with her uncle. Unfortunately, he is arrested, so she has to find a job and ends up working at the new department store, the Ladies' Paradise.
Vittorio gets the idea from a customer to celebrate Mother's Day in the store. This disturbs Clara because of her past. Meanwhile Teresa gets a job for her brother who doesn't seem too keen. As for Lucia, she runs a risk by having her husband and son visit her for the celebration.
Salvo, Teresa's ex, comes to Milan and finds out she is seeing Conti. Not only does Salvo have his friends beat him up, but he threatens Teresa as well. Meanwhile, Andreina's father is trying to break off her engagement.
Pietro sets fire to the store by accident, but fortunately Carrado puts it out and the damage is minimal. Anna is starting to worry she may be pregnant.
When Pietro saved Teresa from Salvo, he had to skip Andreina's soiree, but he manages to patch things up. So do Teresa and Vittorio. As for Pietro, he wants to start a high fashion line of clothing; Vittorio thinks Teresa should design it.
Anna gets the results of her analysis and is upset. Andreina's father is intensifying his efforts to stop Pietro's wedding. Teresa is warming up to the idea of becoming a designer.
Quinto proposes to Anna, but Teresa is still uncomfortable kissing Vittorio. Pietro is trying to find out what Andreina's father has on him, and the cigarette contraband ring operating in his store is found out.
Pietro is getting cold feet, so he starts drinking, and his irresponsible behavior leads Vittorio to realize that Pietro is his rival when it comes to Teresa. Cazzaniga plans to leave with Lucia for New York.
By calling off the wedding with Andreina, Pietro has incurred the wrath of her father and ends up arrested. The whole Paradise team is doing its best to save him and the store.