After reaching a fresh peak of 4.6 million net new customer additions in the final quarter of 2022, boosted by the FIFA World Cup soccer competition, premium subscription video growth in Southeast Asia slowed sharply in the first three months of 2023.
Research from consultancy and advisory firm Media Partners Asia and its consumer use unit Ampd, showed only 300,000 net new subscriptions between January and March in the five principal markets of Southeast Asia – Indonesia, Thailand, Malaysia, Singapore and the Philippines. The study focused on premium VOD streaming and SVoD, while excluding YouTube, TikTok and other social video platforms.
Total Southeast Asia SVOD subscriptions reached 49 million in Q1, compared with 48.7 million at the end of 2022. Indonesia accounted for 43% of the regional total, by number, followed by Thailand with 30%. Thailand and the Philippines grew the most, while Indonesia lost subscribers after the World Cup.
Four players Viu, Netflix, Disney and Prime Video accounted for...
Research from consultancy and advisory firm Media Partners Asia and its consumer use unit Ampd, showed only 300,000 net new subscriptions between January and March in the five principal markets of Southeast Asia – Indonesia, Thailand, Malaysia, Singapore and the Philippines. The study focused on premium VOD streaming and SVoD, while excluding YouTube, TikTok and other social video platforms.
Total Southeast Asia SVOD subscriptions reached 49 million in Q1, compared with 48.7 million at the end of 2022. Indonesia accounted for 43% of the regional total, by number, followed by Thailand with 30%. Thailand and the Philippines grew the most, while Indonesia lost subscribers after the World Cup.
Four players Viu, Netflix, Disney and Prime Video accounted for...
- 5/2/2023
- by Patrick Frater
- Variety Film + TV
Online story platform Wattpad and Thai media firm Gmmtv have joined forces to adapt digital comic “My ID Is Gangnam Beauty!” for TV.
The show will begin production this summer and be known as “Beauty Newbie” when it begins airing on Gmmtv in early 2024.
The adaptation will follow Liu, a young woman who feels the need to get plastic surgery, and Guy, who is seen as having a perfect face. The show asks whether, in a world that judges and criticizes based on appearance, romance can blossom between two people who see themselves so differently?
The underlying webtoon by Maenggi Ki has been viewed 1.4 billion times and has a significant following in Thailand, where Korean culture is popular and beauty pageants remain a mainstay of mass TV.
“Beauty Newbie” features some of Thailand’s biggest young talents, including Baifern-Pimchanok as Liu, Win-Metawin as Guy Fah-Yongwaree as Fay and Great-Sapol (“Catch Me Baby”) as Sense.
The show will begin production this summer and be known as “Beauty Newbie” when it begins airing on Gmmtv in early 2024.
The adaptation will follow Liu, a young woman who feels the need to get plastic surgery, and Guy, who is seen as having a perfect face. The show asks whether, in a world that judges and criticizes based on appearance, romance can blossom between two people who see themselves so differently?
The underlying webtoon by Maenggi Ki has been viewed 1.4 billion times and has a significant following in Thailand, where Korean culture is popular and beauty pageants remain a mainstay of mass TV.
“Beauty Newbie” features some of Thailand’s biggest young talents, including Baifern-Pimchanok as Liu, Win-Metawin as Guy Fah-Yongwaree as Fay and Great-Sapol (“Catch Me Baby”) as Sense.
- 3/29/2023
- by Patrick Frater
- Variety Film + TV
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