Rtfkt, the design studio best known for creating virtual and digital sneakers, has signed with CAA to explore film and TV projects based on the company’s IP.
The studio, pronounced “artifact,” was created in 2020 by Benoit Pagotto, Chris Le and Steven Vasilev amid the frenzy around NFTs, digital collectibles and the metaverse. In early 2021, the company raised $8 million in seed funding, led by Andreessen Horowitz, at a valuation of $33.3 million before getting acquired by Nike at the end of the year for an undisclosed sum.
Major projects have included CloneX, an Nft collection created with the designer Takashi Murakami that has generated more than $500 million in secondary sales to date, according to CAA. With Nike, Rtfkt has released four digital collections, including for a pair of smart sneakers known as Cryptokicks iRL and a collection of Nike Air Force 1.
Other partnerships have included the luxury suitcase brand Rimowa, the...
The studio, pronounced “artifact,” was created in 2020 by Benoit Pagotto, Chris Le and Steven Vasilev amid the frenzy around NFTs, digital collectibles and the metaverse. In early 2021, the company raised $8 million in seed funding, led by Andreessen Horowitz, at a valuation of $33.3 million before getting acquired by Nike at the end of the year for an undisclosed sum.
Major projects have included CloneX, an Nft collection created with the designer Takashi Murakami that has generated more than $500 million in secondary sales to date, according to CAA. With Nike, Rtfkt has released four digital collections, including for a pair of smart sneakers known as Cryptokicks iRL and a collection of Nike Air Force 1.
Other partnerships have included the luxury suitcase brand Rimowa, the...
- 6/6/2023
- by J. Clara Chan
- The Hollywood Reporter - Movie News
Life doesn’t slow down, even when you’re on the top like rapper G-Eazy and streetwear designer Jeff Staple. In an exclusive interview for Footwear News, the duo get candid about their love for sneakers, creating art, and building their respective empires in streetwear and music.
For Staple, who just closed the second ever Staple Day, an in-person and app event for exclusive merch and collection drops, there was no prophesied success. “I was never the most talented, never the richest, but I worked my a** off,” he tells G-Eazy.
For Staple, who just closed the second ever Staple Day, an in-person and app event for exclusive merch and collection drops, there was no prophesied success. “I was never the most talented, never the richest, but I worked my a** off,” he tells G-Eazy.
- 8/1/2022
- by Kyle Rice
- Rollingstone.com
This article is presented by:
Back in 1951, the New York Yankees were still on top, the Dodgers were in Brooklyn, the Giants roamed New York’s Polo Grounds, and fans could collect the first set of Topps playing cards at one cent for a pack of two.
Needless to say, a lot has changed the past 70 years, all of the above remain woven into the fabric of baseball. And much like last year’s Topps Project 2020, the trading card giant is giving artists the freedom to put their own stamp on traditional trading cards with Project70.
Coinciding with Topps’ anniversary of that first set, Project70 kicked off on Feb. 17. Topps tasked artists with “revisiting and reimagining 70 years of iconic baseball card designs,” according to the project’s microsite. The number of partnered artists increased from the 20 who worked on Project 2020 to an apropos 51, a callback to the year it all began.
Back in 1951, the New York Yankees were still on top, the Dodgers were in Brooklyn, the Giants roamed New York’s Polo Grounds, and fans could collect the first set of Topps playing cards at one cent for a pack of two.
Needless to say, a lot has changed the past 70 years, all of the above remain woven into the fabric of baseball. And much like last year’s Topps Project 2020, the trading card giant is giving artists the freedom to put their own stamp on traditional trading cards with Project70.
Coinciding with Topps’ anniversary of that first set, Project70 kicked off on Feb. 17. Topps tasked artists with “revisiting and reimagining 70 years of iconic baseball card designs,” according to the project’s microsite. The number of partnered artists increased from the 20 who worked on Project 2020 to an apropos 51, a callback to the year it all began.
- 4/1/2021
- by Chris Longo
- Den of Geek
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