DTDigital has won a pitch for Trafalgar, the package tour brand owned by Travel Corporation.
DTDigital takes on a brief to overhaul Trafalgar’s website and build a mobile app.
The assignment comes as Trafalgar’s owner Travel Corporation is going through an advertising review.
The announcement:
Sydney, November 28, 2012: Following a period of significant agency growth, DTDigital, part of Stw Group, has been appointed as digital agency for Trafalgar (www.trafalgar.com). The pitch was competitive.
Charged with redesigning Trafalgar’s community proposition, including its website plus the creation of a mobile app, General Manager of DTDigital Sydney, Phil Whitehouse said: “We are incredibly excited about the opportunity to work with one of the world’s leading travel brands and we look forward to a long term successful relationship with Trafalgar to deliver significant results.
“DTDigital’s entire approach is focused around delivering the best possible customer experience across every digital touch point.
DTDigital takes on a brief to overhaul Trafalgar’s website and build a mobile app.
The assignment comes as Trafalgar’s owner Travel Corporation is going through an advertising review.
The announcement:
Sydney, November 28, 2012: Following a period of significant agency growth, DTDigital, part of Stw Group, has been appointed as digital agency for Trafalgar (www.trafalgar.com). The pitch was competitive.
Charged with redesigning Trafalgar’s community proposition, including its website plus the creation of a mobile app, General Manager of DTDigital Sydney, Phil Whitehouse said: “We are incredibly excited about the opportunity to work with one of the world’s leading travel brands and we look forward to a long term successful relationship with Trafalgar to deliver significant results.
“DTDigital’s entire approach is focused around delivering the best possible customer experience across every digital touch point.
- 11/27/2012
- by Robin Hicks
- Encore Magazine
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