Book publishers were among the first groups of industry professionals using web series to market their products. Way back in 2008, Michael Eisner's new media studio, Vuguru launched Foreign Body to promote Robin Cook's organ trafficking thriller novel of the same name. In the same year, members of Hollywood royalty and Macmillan Publishing released a four-part sparkly, self-indulgent program directed by McG showing off the glitz of the movie biz in preparation for the release of Celebutantes. Now DVD publishers are shooting web series in hopes of helping sales. Warner Brothers Entertainment teamed up with digital production and distribution house Dbg on an online series to advertise the DVD release of Sex and the City 2. Although the fab foursome from the upper echelons of a fictitious Manhattan social scene where ladies possess "the irrational and desperate belief that a man will somehow 'fix' things" haven't been relevant for...
- 10/28/2010
- by Joshua Cohen
- Tubefilter.com
Do you want to check out the hot new fashions on "The Mun2 Look"? Of course you do, especially with all the celebrities who are showing off their clothing line. Well be sure to check it out come August 21rst, continue reading on to see what it's all about.MUN2 Kicks Off Second Cycle Of Its Fashion Project ‘The MUN2 Look’ On Saturday August 21st At 4Pm Et/Pt Mun2 takes fashion to a whole new level in the second cycle of “The Mun2 Look.”Go behind the scenes with Co-Creator, Executive Producer and Host, Paula Garces as she explores the latest fashion trends and sits down with some of today’s biggest artists. From the hottest fashion in the tropical island of Puerto Rico to the runway looks in New York City, the all-new cycle of “The Mun2 Look” premieres Saturday August 21st at 4pm Et/Pt.The star-studded,...
- 8/16/2010
- LRMonline.com
NBC Universal will roll out the programming for mun2 at the Winter TCA's on January 10. mun2 announces its new, highly-anticipated fashion project, .The mun2 Look.. mun2 (moon-dos) is the lifestyle cable network for today's culture connectors (C2s) . bicultural Latinos 18-34. The half-hour series takes a look at the trends inspired by the unique U.S. Latino lifestyle that is influencing today.s runways. Co-created, executive produced and hosted by actress Paula Garces and featuring renowned stylist Jorge Ramon, .The mun2 Look. premieres Saturday January 23, 2010 at 3pmET/Pt. New episodes air Saturdays at 3pmET/Pt. Inspired by the rich and intensely debated style conversations taking place on holamun2.com, .The mun2 Look. celebrates fashion trends as...
- 1/8/2010
- by April MacIntyre
- Monsters and Critics
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